With support from the California Arts Council, SAN DIEGO MUSEUM COUNCIL INC will increase accessibility for under-served communities to more than 70 culturally diverse member museums with three major San Diego County regional programs:
“Museum Month” (half-off admission) in February
Presented in partnership with 83 San Diego County Libraries, First 5 San Diego and Black-owned businesses.
“The Big Exchange” (free admission with memberships) in May
“Kids Free San Diego” (free admission ages 12 and under) in October
Presented in partnership with First 5 San Diego and the San Diego Tourism Authority.
At the same time, we will provide substantial marketing support, collaboration opportunities, professional development, co-op advertising and networking opportunities for all member museums and their people and continue to support historically marginalized cultural institutions.
San Diego Museum Council is comprised of more than 80 member museums, aquariums, gardens, historic sites, gardens, parks, and more across San Diego County. We connect hundreds of thousands of residents and tourists each year to a range of arts, culture, history, and science offerings that is diverse, vibrant and unique to the region. Each year, San Diego Museum Council delivers three promotional programs including “Museum Month” in February, “The Big Exchange” in May and “Kids Free San Diego” in October. These signature programs are designed make our museums more accessible by reducing financial barriers for families. The programs include educational, professional development and outreach events and are supported by integrated marketing campaigns. All year round, San Diego Museum Council provides its members with collaborative marketing, professional development, and networking opportunities.

