With support from the California Arts Council, PACIFIC CHAMBER ORCHESTRA will work with Consultant Cristine Kelly, founder of Fix Creative. Ms. Kelly will review and assess PCO’s audience trends, current Marketing and Communication plan, tools, techniques and capacities and lead in the development of a new optimized Marketing and Communications plan in both digital and traditional realms with goals, objectives, tactics, timelines, metrics along with guidelines and templates for future plans.
PCO is a resident company of Livermore’s Bankhead Theater and also performs in Lafayette and before the pandemic and great recession also served the Antioch, San Francisco and Napa. PCO’s atmosphere is friendly and welcoming to all audiences reaching directly to low-income seniors, families and communities in need, low HPI areas, and through our educational programs title 1 schools introducing students to the wonders of classical music. PCO’s current offerings include:
– four sets of main concerts are performed each season in two locations.
– a fifth set consists of new works by competitively selected emerging composers under the theme Dream American
– a variety of educational programs: elementary in-school assemblies that introduce and teach basic music fundamentals, full orchestra school day matinée performances, and clinics for middle and high school music students that reaches over 6,000 students every year in Livermore, Pleasanton, and Hayward.

