With support from the California Arts Council, Alonzo King LINES Ballet will hire nonprofit arts marketing consultant Greg Hughes to develop and implement a digital marketing strategy to support the launch of the organization’s newest Education Program, Training Ground. The expansion of LINES Ballet’s Education Programs is core to our 3-year strategic plan and will ensure greater accessibility to our pre-professional dance programs as well as increase our overall financial sustainability.
Alonzo King LINES Ballet is a world-renowned contemporary ballet company. Under the leadership of visionary choreographer Alonzo King, LINES Ballet draws on cultural traditions, scientific principles, and diverse collaborations to propel classical ballet towards global cultural relevance. The company premieres new works in bi-annual seasons in San Francisco, which go on to tour nationally and internationally, reaching over 40,000 audience members annually.
In addition to the professional company, LINES Ballet is committed to dance education and community involvement. The organization serves Bay Area youth and adults through the LINES Ballet Training Program, Summer Program, BFA Program with Dominican University of California, LINES Dance Center, and LINES Community Programs. Combined, these programs reach over 6,000 people annually.