With support from the California Arts Council, Arts Benicia will enhance its ability to market its arts programs to current community customers and acquire new members, audiences, and donors by working with a consultant in the implementation of customer relationship management software. The consultant will help Arts Benicia implement Lightning Enterprise, a non-profit version of Salesforce available to qualified non-profits, help staff import data, and train staff to utilize the program.
Since its formation in 1987, Arts Benicia has established a compelling series of ongoing annual exhibitions, classes for adult, teens, and children, events, and public programs that have contributed significantly to the region’s cultural vitality and attract thousands of visitors each year. A community-based non-profit organization, Arts Benicia serves as a hub for the visual arts community in Benicia and the Historic Arsenal District, and it offers resources and benefits for artists, including opportunities to exhibit and promote their work.