With the support from the CAC, the Gilbert Foundation & our Board of Directors, Clairobscur Dance will hire 4th Street Bridge as a consultant to conduct a brand audit and create a Style Guide. 4th Street Bridge will work in conjunction with, Clairobscur Dance’s Director and Administrative Coordinator. The process will include the development of a brand that encompasses the intangible identity of the company, a new logo, expanded website & new marketing materials.
Since the company’s founding in 1987, the vast majority of the programming has been in the form of concert, proscenium, and site-specific professional performances. Laurie Sefton’s vision for the future involves diversifying the programming portfolio by developing four primary areas of programming:
– Concert Programming
– Guerilla Dances
– Education
– Special Projects